Scanbuy: Barcode scanning up 700%

by Giuseppe Taibi on September 28, 2010

  • Barcode scanning through the ScanLife Platform is up 700% from the start of 2010
  • Starting in July, there are more scans in a single month than all of 2009 combined
  • Users are scanning both 1D and 2D barcode formats equally showing that people are less concerned with code format, and more interested in getting information quickly
  • People are scanning a wide variety of product UPC codes, not only from the consumer electronics category
  • Users are diverse from all age groups which shows a broad range of interest

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