Why the Fashion Industry Loves Foursquare | Mashable

by Giuseppe Taibi on May 12, 2010

“With the rise of mobile, the mixing of the web with the physical world seems only like the natural evolution of things. Mobile apps that combine location, real-time and social characteristics are in high demand by brands that want to promote their sales, and most of all, give to their physical stores a touch of the social ‘glitter’ of the web,” says Amalia Agathou, Technology Editor for Glamour Magazine in Greece.

Source: Why the Fashion Industry Loves Foursquare: http://bit.ly/b9aNWW

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