Interview with William Poundstone on the pyschology of pricing

by SteveBayle on January 2, 2010

For an ear opening lesson in the tricks of retail pricing, listen to this interview on NPR Science Friday.

William Poundstone, author of Priceless: The Myth of Fair Market Value (and How To Take Advantage of It), talks about the science of pricing and shares tips for savvy shopping.

Posted via email from PostVerbela

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